Privacy Policy

Last Updated: 15 May 2025

At Slow-Mo Rainbow ("we", "us", "our"), we are committed to protecting your privacy and ensuring that your personal information is handled in a safe and responsible manner. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services, including but not limited to purchasing and sending postcards. It is important to us that you feel confident using our services, and we encourage you to read this Privacy Policy carefully.

This Privacy Policy applies solely to users who are located in the United States and covers information collected through our website and related services. By using our website and services, you agree to the collection and use of your information as outlined in this policy.

Information We Collect

We collect different types of information about you and the recipients of your postcards to provide and improve our services. The types of information we may collect are listed below. When you interact with our website, place an order, or communicate with us, we may collect the following personal information:

• Full Name: The names of both the sender and the recipient, necessary for processing and delivering postcards.
• Email Address: For communication related to your orders, confirmations, and transactional updates.
• Shipping Address: The address of the recipient where the postcards will be sent.
• Billing Information: Payment details such as credit card numbers are processed securely via Stripe, and we do not store or retain your financial information.
• Custom Fields: Information such as the sender/recipient identity that personalizes the experience.

When you visit our website, certain information is collected automatically to enhance your browsing experience. This includes:

• IP Address: Used to identify your location for security and website performance optimization.
• Browser and Device Information: We collect details such as browser type, device type, operating system, and language preference to ensure our website functions correctly across different platforms.
• Usage Data: Information about your interactions with our website, such as pages viewed, time spent on the site, and clicks, which helps us improve user experience.

We use cookies, beacons, tags, and similar tracking technologies to collect information about your browsing activity. These small data files allow us to remember your preferences and enhance website functionality. You can choose to block or manage cookies in your browser settings, but doing so may impact your experience on our site. We use the personal and non-personal information we collect for various business purposes, including but not limited to:

• Order Processing: We use your personal information to process, fulfill, and deliver your orders. This includes creating print jobs, ensuring successful delivery of postcards, and managing payment transactions via Stripe.
• Communication: Your email address may be used to send you order confirmations, shipping updates, and important notices regarding your transaction. We may also send you notifications about changes to our services, but we do not send unsolicited marketing emails unless you have opted in.
• Improvement of Services: Your feedback and usage data help us identify issues and improve the functionality and performance of our website. This allows us to optimize the user experience and develop new features.
• Legal Compliance: We may use your information as necessary to comply with legal obligations, including responding to lawful requests from authorities or ensuring the security and integrity of our services.
• Fraud Prevention: Information such as IP addresses and payment details may be used to detect and prevent fraudulent activities and unauthorized access to our systems.

Sharing Your Information

We do not sell, rent, or trade your personal information to third parties. However, we may share your information with trusted third parties who provide essential services that enable us to operate our business. These third-party service providers are contractually obligated to protect your personal information and may only use it for the purposes for which it was provided.

We may share your information with the following service providers:

• Stripe: For secure payment processing.
• PostGrid/Lob: To handle postcard printing and delivery.
• MailerSend: To manage and send transactional emails.

We may disclose your personal information when required by law, such as in response to a court order, subpoena, or other legal process, or to protect our rights, safety, and property or that of others.

In the unlikely event of a business transaction, such as a merger, acquisition, or asset sale, your personal information may be transferred to the successor entity. We will notify you of such changes and ensure that your information is protected.

Data Security

We take the security of your personal information very seriously and implement a range of security measures to protect it. This includes encryption, secure servers, and access control procedures. We also rely on trusted third-party partners such as Stripe and Cloudflare to handle sensitive information, ensuring that your data is processed securely.

Despite our best efforts, no method of transmission over the Internet or electronic storage is completely secure. We cannot guarantee the absolute security of your information. However, we strive to use commercially acceptable means to protect it.

Access & Correction

You may request access to the personal information we hold about you, and if any of that information is inaccurate or outdated, you can request a correction.

You may request the deletion of your personal information from our systems, provided we do not have a legitimate legal or business reason to retain it.

You can opt out of receiving marketing communications from us at any time by following the unsubscribe instructions provided in our promotional emails. However, please note that you will continue to receive essential transactional communications related to your orders.

You can control how cookies are used on our website by adjusting your browser settings. Some features of our site may not function properly if cookies are disabled.

Data Retention

We retain your personal information only as long as it is necessary to fulfill the purposes outlined in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce our agreements. The length of time we retain information varies depending on the type of data and the reason for its collection.

Children's Privacy

Our services are intended for use by individuals over the age of 13. We do not knowingly collect or solicit personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately. We will take prompt action to delete such information from our records.

Changes to This Privacy Policy

We reserve the right to modify this Privacy Policy at any time. Any changes will be reflected on this page, and the "Last Updated" date will be revised accordingly. We encourage you to review this policy periodically to stay informed of how we are protecting your information. Continued use of our website or services after any changes to this Privacy Policy constitutes your acceptance of those changes.

Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal information, please feel free to reach out to us: [email protected].